The Future of Estate Agency
A community built for agents, by agents.
Coming this May, the TPE WhatsApp Community is your space to connect with fellow agents, share ideas and never feel like you're doing this alone.
Expect regular trends, insights and social media tips to keep you ahead, plus Q&A sessions, competitions and a whole lot of good conversation, all in one place, all at your fingertips.
DM shares are now weighted 3 to 5 times higher than likes on Instagram. That means one person sharing your post to a friend is worth more than five people double-tapping it.
The takeaway?
Create content people want to send, think local market tips, swoon worthy property shots and shareable stats about the local market.
I'm new to the hub, where should I start?
Start with the content calendar, it's your best friend!
Every month you'll find everything you need to create a full month's worth of content for your social media, all in one place. From pre-made seasonal templates and ready-to-use captions to step-by-step guides on what to post and when, it takes the guesswork out of showing up online consistently. Get familiar with it first and everything else will start to fall into place.
How do I make the most of the monthly content calendar?
Think of the content calendar as your monthly planning session, not just a to-do list. Set aside a couple of hours at the start of each month to sit down and properly look through it. Some content will be ready to download and post straight away, others, like the reel how-to's, need a little more time and upfront preparation.
The key is to be honest with yourself about what you can realistically commit to. Pick what works for you, set it aside what doesn't, and then plan the rest of your month around what you've chosen. A consistent schedule built around content you can actually deliver will always outperform a perfect plan you can't keep up with.
Tips, trends and talking points for the modern estate agent. From social media strategy to industry news, it's all here.
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